A NEW EARTH PROJECT
Don Meek
His early career involved developing and managing a portfolio of sports event properties, including the U.S. Open of Surfing, under Prime Ticket Network. This provided him with invaluable hands-on experience in various areas such as programming, production, brand development, integrated sponsorship development, international distribution, web development, and team leadership.
Don’s expertise further expanded through roles such as launching international television networks at Sony Pictures, heading up sales and marketing at iFilm, leading Primedia’s Action Sports Group, and serving as head of digital at Tribune Company.
In his advisory capacity, Don has worked across various market segments, including public health with the National Child Traumatic Stress Network, advanced media with Jacked, enterprise technology with Levels Beyond, and media rights representation with WPP’s GroupM.
Currently, Don serves as the managing director of A New Earth Project, the sustainability initiative of Atlantic Packaging, aimed at tackling plastic pollution in oceans, lakes, and rivers worldwide.
He also sits on the board of directors of FUEL TV and serves as the board chair of U.S. Board Riders Clubs, a 501(c)3 Public Charity dedicated to guiding the development of the Board Riders Clubs movement in the US.
A lifelong surfer, Don is deeply passionate about the history and culture of surfing and is committed to preserving it for future generations.